Primal Pursuit is not cross-fit. And it’s not just another fad workout program.
Primal Pursuit is an attitude, a way of life.

Our vision is to restore the physical, spiritual and social benefits of our hunter-gatherer roots through bow hunting.

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We seek to simplify the journey for people to eat more sustainably through the harvesting of their own wild game.

  • We are partnering with urban-farming projects and hunter-gatherer groups to create a community that can mutually benefit from one another.
  • We will deconstruct and demystify the journey to become a successful bow hunter and to make it accessible for everyone.
  • For seasoned bow hunters, we simplify the pathway to becoming the ultimate predator through prioritization of optimal nutrition, training, and mental preparation.